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PropTech : What, How, & Who?

As any industry grows, tech teams start to put their marks on it by creating cutting-edge solutions. And if we are talking about growing, or to be more accurate booming, industries, we have to talk about real estate. So what do you get when you combine technology with real estate? Introducing PropTech (property technology), an innovative approach to showing, purchasing, and selling properties.

In this blog, we will tell you everything you need to know about PropTech and how Nawy is utilizing it to offer you a seamless and easy experience.

What is PropTech?

PropTech is any technological solution that helps any real estate stakeholder (e.g. brokers, developers, and loaning banks) manage and improve real estate transactions. In simpler words, these are the technological solutions that make the industry’s personnel and customers have an easier experience.

Just like FinTech (finance technology), PropTech helps the industry grow by addressing the needs of the market and offering innovative solutions.

There are numerous digital platforms already utilizing technological solutions in the housing sector. Have you ever heard of Zillow? Of course, you did, who didn’t! But do you know that there are Prop-Tech companies in Egypt?

Nawy

Nawy is a Prop-Tech startup that has been operating in the housing sector since 2016. But what makes Nawy different than other real estate brokers is its utilization of PropTech solutions.

In fact, Nawy has a significant tech team that works on introducing advanced solutions to the housing sector in Egypt and the whole region. Through artificial intelligence (AI), and data science, Nawy is helping reshape the industry.

Starting from the platforms that digitalize the whole purchasing and selling process, all the way to the new services like Nawy Now, each service Nawy offers works on simplifying the whole process.

Our dedicated team of tech experts also works on offering solutions to brokers and our other in-house teams. In a nutshell, Nawy is constantly working on revamping the sector and improving the process for all concerned parties.

Learn more in Nawy: A Prop-Tech Company Reshaping The Egyptian Real Estate Industry

Final Thoughts

To sum up, PropTech is the latest advancement in the housing sector and it is expected to revolutionize the sector. Whether you are a client, broker, or developer, PropTech will help you have an easier experience.

Merna Helal

SEO writer obsessed with good copy and conversational blogs. If not writing about real estate, stock market, or investments, you will find me hanging out with my 3 cats.

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